CCS Seeks Public Feedback on the Proposed Acquisition of NatSteel by Zenith Singapore
21 September 2026
1. The Competition and Consumer Commission of Singapore (“CCS”) is inviting public feedback on the proposed acquisition of NatSteel Holdings Pte. Ltd. (“NatSteel”) by Zenith Steel (Singapore) Pte. Ltd. (“Zenith Singapore”) (collectively, the “Parties”) (the “Proposed Transaction”).
2. CCS accepted the application from the Parties on 15 September 2026 for a decision on whether the Proposed Transaction would infringe section 54 of the Competition Act 2004.
The Parties
Zenith Singapore
3. Zenith Singapore is a private company incorporated in Singapore and a wholly owned subsidiary of Zenith Steel Group Company Limited. Through its wholly owned subsidiaries, Super Steel Pte. Ltd. and Super Bend Pte. Ltd., Zenith Singapore processes and distributes reinforcing steel products used in the construction industry.
NatSteel
4. NatSteel is a company incorporated in Singapore, with a presence across Southeast Asia. It provides steel products and solutions to the construction industry, including processing and distribution of reinforcing steel products, as well as metal recycling.
5. The Parties are in the business of processing and distribution of reinforcing steel products in Singapore. Specifically, they both supply steel couplers, cut and bend reinforcing steel bars, prefabricated cages and reinforcing steel bars.
Public Consultation
6. CCS is inviting public feedback on the Proposed Transaction from 21 September 2026 to 5.00pm on 2 October 2026. CCS is interested to hear views on the impact of the Proposed Transaction on competition in the relevant markets. Public feedback can be provided via the online form (opens in new tab) which can be accessed at https://go.gov.sg/ccsonlineform (opens in new tab), or by email to ccs_consultation@ccs.gov.sg (opens in new tab). If the submission or correspondence contains confidential information, please also provide CCS with a non-confidential version of the submission or correspondence.
7. More information on the public consultation can be accessed and downloaded from the CCS website at ccs.gov.sg (opens in new tab) under the section “Public Consultation (opens in new tab)”.
